January 3, 2023
The DASH Industry Forum (DASH-IF) today announced that the forum has appointed Olga Kornienko as its Promotion Working Group’s (PWG) Chair. The DASH-IF’s PWG is responsible for the promotion of the DASH-IF developed technology and showcasing its members’ related technologies at industry events, trade shows, and other public settings, as well as educating the industry about recent DASH technical developments. The PWG has been responsible for growing the DASH-IF’s significant industry reach through DASH-IF networking events at NAB and IBC every year. Given the increasing momentum of the DASH adoption in the media delivery ecosystem, the DASH-IF expects more promotion work is needed to further foster the adoption of the DASH standard.